Growing Union City Expansion to Union City, CA signals potential for increased local sales footprint and on-site support for broadcast gear, enabling faster service, demos, and regionally targeted outreach to nearby studios and live production facilities.

Authorized Gear Distributor As an authorized dealer for major brands (AJA, Blackmagic, Panasonic, vMix, etc.), Coremicro can position value propositions around factory-new equipment with full U.S. warranties and reliable post-sale support for risk-averse buyers seeking turnkey broadcast solutions.

SMB Focused Scale With a lean team and revenue in the low seven-figure range, there is an opportunity to upsell bundled workflows, training, and maintenance plans to small- to mid-sized production houses upgrading from consumer/entry hardware to professional live-production ecosystems.

Diverse Brand Portfolio The broad roster across video routing, live production, and streaming brands enables cross-sell of complementary gear (cameras, switchers, routers, capture cards) to existing customers, increasing average order value per project.

Targeted Outreach Ready Recent digital infrastructure investments (Shopify, iCIMS, Google Workspace) support scalable outreach, CRM-driven account targeting, and personalized campaigns to studios, houses of worship, sports venues, and education clients seeking reliable hardware and warranties.