Strategic partnerships Recent collaboration with EVstudio to design an outdoor natatorium indicates a openness to joint ventures with design partners to deliver innovative aquatic facilities. This suggests sales opportunities around integrated design-build or multi-firm projects, especially for outdoor and hybrid pool environments.

Leadership changes New president/COO Darren Bevard and new chairman/CEO Kevin Post announced in 2024 signal a potential window for engaging at the executive level on strategic initiatives, large-scale projects, and capability expansion in municipal, university, and hospitality sectors.

Diversified markets Client portfolio spans municipalities, universities, school districts, hotels, condos, wellness centers, and military bases. This breadth indicates cross-market sales potential and upsell opportunities for planning, design, engineering, and risk management services across sectors.

Digital safety HydroApps cloud-based documentation solution emphasizes safety and sustainability in pools. There is a sales angle to offer compliance, digital record management, and ongoing operations support to existing clients seeking modernization or ROI through digitization.

Industry leadership Two decades-plus of expertise and long-standing partnerships, plus a history of educational publications and web-based operator tools, position Counsilman-Hunsaker as a trusted advisor. Leverage thought leadership to penetrate RFPs and build credibility in municipal and institutional markets.