Boutique Design High potential for upsell to full-service design projects given Courtney Hanig Interiors’ focus on integrated and unified spaces, meticulous project oversight, and personalized lifestyle alignment. Target clients may seek end-to-end interior solutions beyond single-room projects.

Awarded Expertise Leverage the award-winning status and two decades of Chicago-to-national experience to pursue premium residential and small-scale commercial opportunities with higher budget brackets, emphasizing bespoke, timeless interiors.

Luxury Market Fit Position offerings toward upscale, style-consistent interiors across traditional, transitional, and modern aesthetics. Tap into clients seeking cohesive, elegant spaces with personalized touches that reflect lifestyle and longevity.

Strategic Partnerships Explore collaborations with larger firms in the industry (e.g., firms with design-build capabilities or furniture/fixtures partnerships) to co-pursue larger-scale projects and expand the client base beyond solo-design engagements.

Portfolio Expansion Highlight experience across residential nationwide projects to attract clients seeking national-capability with local expertise. Use case studies and a polished portfolio to win high-end projects in multiple markets.