Growth Potential Cowboy has a presence in over 2,500 European and US cities, indicating a broad market reach and potential for expansion into new urban markets and regions, offering opportunities to partner with local distributors or retailers.

Innovative Features The recent launch of anti-theft features such as GPS tracking and theft reporting demonstrates Cowboy’s commitment to product security, which can be highlighted to attract security-conscious customers and fleet operators.

Sustainability Focus Achieving B-corp status underscores Cowboy's dedication to environmental and social responsibility, appealing to eco-conscious consumers and corporate clients seeking sustainable mobility solutions.

Recent Expansion The launch of the Cross e-bike and software updates in 2025 reflect ongoing product innovation, presenting opportunities to target urban commuters and tech-savvy riders looking for advanced connected e-bikes.

Financial Growth With revenue estimated between 50 and 100 million dollars and recent financing of over 5 million euros, Cowboy is positioned for growth, making it an attractive partner for collaborations with retail networks or corporate fleet programs.