Strategic Partnerships CMG Orlando recently expanded collaboration with Waymark, signaling openness to AI-driven video creation technologies. This indicates a potential opportunity to propose advanced ad production, targeted video assets, and measurable ROI solutions leveraging AI to enhance broadcast and digital campaigns.

Cross-Platform Reach With a diversified portfolio including TV stations and multiple radio brands in Orlando, CMG has broad local reach across TV and radio. Sales opportunities exist for integrated campaigns combining on-air, online, and social touchpoints to maximize listener/viewer engagement.

Financial Scale Estimated annual revenue in the tens of millions and 51-200 employees position CMG as a mid-sized local media company. This suggests interest in scalable, cost-effective advertising solutions, bundled packages, and performance-based offerings suitable for mid-market advertisers.

Tech Stack & Digital CMG uses a modern digital toolkit (WordPress, New Relic, jQuery, analytics tooling) indicating emphasis on online properties and data-driven advertising. Opportunity to propose programmatic buys, enhanced measurement, and AMP/fast-loading ad experiences across owned digital assets.

Talent & Leadership Notable leadership promotions in CMG’s network (market managers and product/innovation roles) suggest a focus on growth, transformation, and expanding capabilities. A sales approach can align with these priorities by offering scalable solutions that support their expansion and modernization efforts.