AI Video Growth Waymark expanded relationship with Cox Media Group to provide an AI-powered video platform across nine markets, presenting a substantial cross-sell opportunity for CMG’s local sales teams to offer enhanced video advertising and AI-driven creative services.

Local Market Access CMG Orlando operates a multi-station ecosystem including WFTV, WRDQ, radio stations and digital properties, enabling bundled advertising packages across TV and radio that can be pitched to local advertisers seeking integrated reach.

Digital Tools CMG employs a tech stack featuring SiteCatalyst, WordPress, jQuery and New Relic, indicating openness to digital performance marketing, analytics-driven campaigns, and potential upsell of data reporting, website optimization, and tech-enabled ad solutions.

Community & CSR CMG engages in community initiatives such as food drives with the Atlanta Food Bank, signaling potential for cause-based campaigns and sponsorship opportunities in Georgia markets that could be extended to Florida properties through localized CSR storytelling.

Financial Scale With an annual revenue range of 50 to 100 million and a mid-market employee base, CMG presents scalable advertising solutions suitable for mid-size local advertisers and regional campaigns, including bundled TV, radio, and digital offerings.