Established Market Presence With over 20 years of operation and producing more than 400 million cards annually, CPS Cards has a well-established position in the printing services industry, making it a reliable partner for large-scale retail, healthcare, and marketing organizations seeking high-volume card solutions.

Technological Innovation The company's recent launch of advanced equipment like the Datacard MX6100 and patent-pending solutions such as ConceaLabel demonstrates a commitment to innovation, presenting opportunities to cross-sell cutting-edge card issuance and fraud prevention products to technology-oriented clients.

Diverse Clientele Serving a broad range of sectors including retail, healthcare, and associations, CPS Cards' varied client base highlights potential for tailored marketing efforts to expand into niche segments repeatedly seeking loyalty, membership, and healthcare card solutions.

Revenue Growth Potential With a revenue range of $50 million to $100 million and ongoing investments in new equipment, there is significant opportunity to target mid-market companies and larger enterprises seeking scalable, integrated card printing and fulfillment services.

Technology Stack Compatibility The company's integration of modern tools such as Google Analytics and Mailgun indicates an emphasis on digital engagement and marketing automation, providing a pathway to offer digital card services and analytics-driven marketing solutions to current and prospective clients.