Growing Product Range Craft Buddy Ltd's recent product launches, including licensed collections for Harry Potter, Disney, and Paddington, demonstrate a proactive approach to expanding their offerings, presenting opportunities to upsell or introduce complementary products to existing retail channels.

Strong Licensing Strategy Partnerships with major brands like Warner Bros and new licensing deals highlight a focus on licensed arts and crafts, suggesting potential for collaborations or exclusive distribution agreements with other entertainment properties.

Market Expansion Export to over 20 countries and work with large chain retailers and international distributors indicate significant opportunities to explore new geographic markets or target additional retail partnerships globally.

Innovation & Recognition Awards such as the Home & Living Growth Award, coupled with a focus on unique and innovative products, position Craft Buddy as a premium brand in the art supplies sector, ideal for premium product placements and exclusive collaborations.

Digital Engagement Active presence on platforms like TikTok and YouTube, combined with modern tech stack usage, presents avenues for digital marketing collaborations, influencer campaigns, and online sales development to boost brand visibility and reach new customers.