Global Footprint Leverage Crawford & Company's global network serving clients in more than 70 countries and a large workforce to pitch multinational claims outsourcing and program management across carriers, brokers, and corporates seeking scale and standardized processes.

Tech Modernization The tech stack shows a mix of legacy systems (IBM Lotus Notes, Windows 7) and modern integration/marketing tools (MuleSoft, Marketo, Google Tag Manager), presenting opportunities for modernization services, cloud migration, API integration, cybersecurity, and data analytics to improve claims efficiency and compliance.

APAC Expansion Recent Singapore loss adjuster hires and leadership expansion in the UK indicate ongoing geographic growth; target opportunities include localized claims workflows, regulatory compliance support, multilingual capabilities, and partner ecosystems across Asia-Pacific and Europe.

Leadership Momentum A new president and CEO appointed in 2026 suggests a strategic refresh; potential for upsell of enterprise risk management, digital transformation, and managed services aligned with growth initiatives and modern claims platforms.

Carrier Partnerships As the largest publicly listed independent claims management provider, Crawford has credibility to win carrier and broker engagements for end-to-end outsourcing, major loss handling, catastrophe response, and joint innovation initiatives, supported by recent awards recognition.