Legacy quality Cricket Press is a long-established, family-owned printing service with 87 years of history, signaling strong brand trust and potential for premium relationship-based sales with clients that value reliability and consistent quality.

Midmarket scale With 11-50 employees and revenue between 25 and 50 million, Cricket Press sits in the mid-market, offering opportunities to upsell value-added printing services, customization, and scalable solutions for growing businesses seeking dependable print partners.

Quality and service The emphasis on quality standards and dependable customer service suggests a sales focus on premium print jobs, tight service level agreements, and potential to bundle maintenance, project management, and quick-turn capabilities.

Tech adoption Current tech stack includes PHP and Google Analytics, indicating a basic but modern digital footprint; there may be opportunities to introduce advanced digital printing workflows, personalization, and data-driven marketing materials to expand their service offering.

Growth opportunities Revenue positioning alongside peers in the printing space and the potential to target mid-market brands or e-commerce players needing reliable print partners for catalogs, packaging, and promotional materials; consider cross-sell of web-to-print portals and scalable fulfillment services.