Established Brand Loyalty Cricket Press has a longstanding history of over 87 years, emphasizing quality, integrity, and dependability, which can be leveraged to promote premium, trusted printing services to clients seeking reliability and tradition.

Mid-Market Growth Potential With a revenue range of $25M to $50M and a compact team of 11 to 50 employees, Cricket Press presents opportunities for targeted upselling and cross-selling of advanced print solutions as they seek to expand their market reach.

Digital Engagement Opportunity The company currently utilizes tools like Google Analytics, indicating openness to digital marketing and online customer engagement initiatives that can be supported with modern marketing or web technologies.

Competitive Positioning As a family-owned business with a history of resilience, Cricket Press differentiates itself through personalized customer service and quality, which can be emphasized in sales strategies aimed at clients valuing heritage and craftsmanship.

Technology and Innovation While using PHP and Google Analytics, there is potential to introduce advanced printing technologies or automation solutions to enhance efficiency and expand service offerings, appealing to their focus on dependability and quality.