Growing International Recognition Cricket Scotland has earned international acclaim by winning the ICC Associate Member Women's Team Performance of the Year award, highlighting opportunities to collaborate on coaching, training programs, and sponsorships to further elevate its profile and expand global reach.

Focus on Inclusion With the recent launch of an Equality, Diversity, and Inclusion (EDI) Action Plan, there is a strong emphasis on creating an inclusive cricket environment, presenting opportunities for consultancy, training solutions, and technology platforms to support diversity initiatives.

Expanding Community Engagement Partnership initiatives such as the new Street Cricket Club in Dundee and collaborations with organizations like Chance to Shine indicate a focus on grassroots development, opening sales prospects for youth engagement tools, sporting equipment, and community outreach programs.

Leadership Changes Recent staff transitions, including the appointment of a new men's head coach, create avenues for leadership development programs, coaching technology, and talent management solutions tailored for sports organizations at various levels.

Financial Scope and Opportunities With annual revenues between $1 million and $10 million, Cricket Scotland presents a viable target for sports marketing, sponsorship deals, technology upgrades, and event management services aimed at supporting its growth and increasing visibility within Scottish and international markets.