Product Expansion Crompton Greaves Consumer Electricals has recently expanded its kitchen appliances portfolio with the launch of the Ameo Pro Mixer Grinder and premium induction cooker Avancer Swirl, creating opportunities for cross-selling and upselling in the kitchen appliance market.
Sustainability Focus The partnership with Eastern Engineering to implement solar street lighting projects reflects Crompton's commitment to sustainable solutions. Leveraging this focus on eco-friendly products can open doors for sales in the green technology sector.
Empowering Women Initiative The Saksham program aimed at empowering women in the electrical industry presents a unique selling point for inclusion-focused marketing strategies. Highlighting such initiatives can appeal to socially conscious customers and drive sales growth.
Innovative Consumer Products With the introduction of the DuroElite Plus, DuroRoyal, Boltmix Pro, and Boltmix Cool mixer grinders, Crompton is catering to consumers seeking finer grinding experiences. Promoting these innovative products can capture niche market segments and drive sales.
Strategic Partnerships Partnering with companies like Eastern Engineering showcases Crompton's collaborative approach to delivering projects. Leveraging these partnerships as a testament to reliability and quality can enhance credibility in the market and attract new sales opportunities.
Crompton Greaves Consumer Electricals Limited uses 8 technology products and services including Google Optimize, Google Ads, W3 Total Cache, and more. Explore Crompton Greaves Consumer Electricals Limited's tech stack below.
| Crompton Greaves Consumer Electricals Limited Email Formats | Percentage |
| First.Last@crompton.co.in | 50% |
| First.Last@crompton.co.in | 50% |
ManufacturingIndia1001-5000 Employees
Crompton Greaves Consumer Electricals Ltd. manufactures & markets a wide spectrum of consumer products ranging from Fans, LED Lighting, Water Heaters, Coolers, Irons, Kitchen Appliances & Pumps.
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Funding & FinancialsCrompton Greaves Consumer Electricals Limited's revenue is in the range of $100M$1B
Funding & FinancialsCrompton Greaves Consumer Electricals Limited's revenue is in the range of $100M$1B
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