Institutional Focus Crossroads specializes in providing anti-racism training and consultation to institutions, indicating a strong market for partnering with schools, faith organizations, and government agencies seeking diversity and inclusion initiatives.

Growing Financial Capacity With an annual revenue between 10 and 25 million dollars, Crossroads has the financial resources and potential budget allocations to engage in comprehensive training programs and long-term consulting contracts.

Partnership Opportunities Recent collaborations such as the partnership with the Episcopal Diocese suggest opportunities to develop tailored programs for religious and faith-based institutions interested in anti-racism initiatives.

Digital Engagement Crossroads utilizes various online tools including WordPress, Typeform, and YouTube, providing avenues to enhance outreach, digital training, and virtual workshops to expand their client base.

Market Positioning Operating in a competitive landscape with similar organizations like Race Forward and the Interaction Institute, Crossroads has established a niche with a focus on institution-level change, offering potential for targeted outreach to organizations committed to racial justice.