Established heritage Leverage nearly a century of market presence as a trusted cake decorations supplier to open conversations with prospective retailers and bakeries seeking reliability, breadth of product, and long-term partnerships.

Global reach Position Culpitt as a scalable wholesale partner for international customers by highlighting global shipping capabilities, diverse product range, and ready access to leading brands alongside exclusive lines.

Two manufacturing hubs Highlight dual BRC accredited manufacturing sites to reassure buyers about capacity, consistency, and potential for private label or custom-decor campaigns to expand their product offerings.

Integrated tech Utilize data from marketing tech stack (Klaviyo, Elastic Email, Google Analytics) to segment prospects, run targeted campaigns, and nurture distributors and large bakeries with personalized education on PhotoCake and edible printing solutions.

PhotoCake opportunity Promote the PhotoCake edible printing system as a differentiator for customers aiming to offer personalized toppers, especially given demand for licensed characters and rapid customization in the US market.