Buying Group Power Curtis Restaurant Supply belongs to a large restaurant equipment and supply buying group, enabling access to favorable pricing on smallwares and large equipment. This suggests an opportunity to position value through negotiated bundling, volume discounts, and supplier partnerships that can be offered to target accounts.

Legacy and Reach With over 70 years in the industry and a diverse client base including independents, national chains, hospitals, casinos, schools, and healthcare facilities, there is potential to leverage long-standing relationships and credibility to cross-sell complementary products and services to existing customers.

Local Focus Headquartered in Tulsa, Oklahoma, Curtis has a regional footprint that may align with local supply needs, community programs, and regional hospitality trends, presenting opportunities to upsell regionally relevant equipment, smallwares, and service offerings.

Operational Strategy Active daily owner involvement signals strong customer service orientation and flexibility for custom orders or special requests. This can be highlighted in sales pitches to high-touch buyers seeking personalized treatment and responsive support.

Digital Footprint The company employs modern marketing and security tools (WordPress, Pendo, social ads, email service, content partnerships). There is potential to enhance digital lead generation, e-commerce capabilities, and targeted outreach to restaurant operators, healthcare facilities, and educational institutions.