Strong Legacy and Experience With nearly a century of operation since 1929, Cushing & Co. has established a reputable position in the printing and signage industry. Their extensive industry experience positions them as a trusted provider, which can be leveraged to upsell advanced digital and branded signage solutions.

Diversified Service Portfolio Cushing & Co. offers a comprehensive range of services from design and documentation to fabrication and installation. This end-to-end capability presents an opportunity to introduce integrated digital communication solutions and innovative display technologies to their existing service suite.

Recognition and Awards Receiving awards like the KL2 Pathway from Children’s Hospital Los Angeles enhances Cushing & Co.'s credibility and visibility. This recognition indicates a potential to expand into specialized markets such as healthcare and educational signage, where quality and trust are essential.

Advanced Tech Stack Utilizing industry-standard tools like Autodesk Revit and digital marketing platforms suggests openness to adopting new technologies. This creates opportunities to offer digital printing, 3D fabrication, and smart signage integrations tailored to their innovative approach.

Growth Potential in Marketing Their recent development of customized signage and digital communication solutions shows a focus on enhancing street visibility and interior branding. Targeting their marketing and branding expansion initiatives can lead to sales of digital signage, interactive displays, and branded environmental graphics.