Education Partnerships CUSP collaborates with a wide range of education professionals (parents, teachers, aides, therapists) and provides seminars on ABA and behavior analysis. Sales opportunities exist in partnering with schools, districts, and private clinics to offer tailored training programs and certification prep that align with school objectives like IEP/IFSP design and data collection.

Behavioral Training Top client needs include Basic ABA Principles, Discrete-Trial Training, Natural Environment Training, Verbal Behavior, and Generalization. Leverage these demand areas to upsell comprehensive training packages, ongoing coaching, and on-site or virtual workshops for staff development and program fidelity.

Program Design Expertise in Behavior Intervention Plan Design and IEP/IFSP Design positions CUSP to provide end-to-end consultation services. Target school districts and therapy providers seeking turnkey program design, data-driven outcomes, and compliance with policies such as the Hughes Bill and Functional Analysis.

Market Positioning With mid-size employee base and revenue in the tens of millions, CUSP sits between small clinics and large national organizations. Focus sales efforts on mid-market schools and pediatric clinics seeking scalable ABA training and intervention services, differentiating through bespoke seminars and practical implementation support.

Expansion Readiness Despite limited public funding details, potential for expansion into additional professional services such as PECS, data collection analytics, and emergency procedures training. Propose bundled offerings combining seminars, field coaching, and evaluation tools to drive adoption and measurable behavioral outcomes.