Strong Industry Focus Custom Business Solutions specializes in providing tailored POS and hospitality management solutions for enterprise, franchise, and multi-location restaurants, grocers, and convenience stores. This focused approach presents opportunities to offer scalable upgrades and integration services to expanding food service brands seeking reliable technology.

Strategic Partnerships Recent collaborations with payment technology providers like Datacap Systems and integration with loyalty and feedback platforms such as Ovation Up and Restaurant Loyalty Specialists indicate a strong openness to enhancing payment flexibility and customer engagement tools. These partnerships open avenues for cross-selling complementary software modules and payment solutions.

Expansion in Food Service Partnerships with notable clients like Hard Eight BBQ and integrations with industry solutions highlight a growing footprint in the casual and fine dining sectors. Sales efforts could focus on expanding into additional restaurant chains and hospitality brands looking to modernize operations with customizable POS systems.

Advanced Technology Stack The company's flagship NorthStar platform is built for customization, speed, and multi-platform compatibility, including integration with kitchen AI and predictive tools. Opportunities exist to promote upgrades and advanced modules for operational efficiencies, especially for high-volume and complex multi-channel foodservice environments.

Growing Support Infrastructure The launch of the SupportNow portal demonstrates a focus on improving customer support and self-service options. This infrastructure can be leveraged to upsell premium support packages or ongoing consulting services aimed at optimizing client implementations and ensuring long-term satisfaction.