Industrial target Capitalize on CMP's core offering of AR500 steel targets to upsell complementary product lines such as steel art pieces for commercial venues, training facilities, or decorative installations.

Mid market visibility With revenue in the 10 to 25 million range and 11-50 employees, target mid-market buyers in manufacturing and outdoor sports sectors who can scale with CMP as a primary supplier for targets and custom metal art.

Digital engagement Leverage CMP's existing e-commerce and marketing stack (OpenCart, Mailchimp, Facebook Pixel) to deploy targeted campaigns for protective steel products, range expansion, and customization services.

Customization potential Promote CMP Metal Art as a channel for cross-selling to commercial clients seeking branded or themed installations, leveraging existing customization capabilities to lock in larger, ongoing orders.

Strategic partnerships Position CMP as a reliable supplier for precision metal components by offering quick-turn manufacturing, quality control, and scalable production to attract distributors or OEMs in related sectors.