Insights

Expanding Urban Footprint Dakota Hotels is actively expanding into prime city center locations across the UK, including Glasgow, Leeds, Manchester, and Newcastle, with further openings planned for Manchester Airport by 2026. This growth presents sales opportunities in local and regional suppliers, hospitality technology providers, and service partners eager to support new hotel openings and operational needs.

Recognition and Talent Development The company’s consistent recognition as one of the best employers and its award-winning internal training programs indicate a focus on high-quality staff development. Partnering with training providers, HR tech companies, or employee engagement platforms could enhance Dakota’s talent initiatives and support their leadership development pipeline.

Luxury Lifestyle Positioning Dakota’s focus on stylish accommodations, lively brasseries, and upscale cocktail bars positions it as a premium lifestyle brand. This creates opportunities for luxury service vendors, branded experiences, and high-end product suppliers to collaborate with Dakota in enhancing guest experiences.

Technology Adoption The company utilizes a sophisticated tech stack including Google Ads, Asana, Auth0, and Linktree, indicating openness to innovative digital solutions. Tech providers specializing in hospitality management, guest engagement, or digital marketing could find value in offering tailored solutions that support Dakota’s growth and operational efficiency.

Market Trends Alignment Dakota’s growth aligns with increasing demand for boutique and stylish hotels in urban centers, especially post-pandemic. Sales opportunities exist with market research firms, design agencies, and sustainability consultants to help Dakota capitalize on evolving market trends and enhance its competitive positioning.

Dakota Hotels Tech Stack

Dakota Hotels uses 8 technology products and services including Google Ads, Profitwell, Snapchat, and more. Explore Dakota Hotels's tech stack below.

  • Google Ads
    Advertising
  • Profitwell
    Analytics
  • Snapchat
    Audio, Video, Graphics
  • Fastly CDN
    Content Delivery Network
  • Freshworks Freshdesk
    Help Desk Software
  • Culture Amp
    Human Resource Management System
  • BambooHR
    Recruitment Marketing
  • 1Password
    Security

Media & News

Dakota Hotels's Email Address Formats

Dakota Hotels uses at least 2 format(s):
Dakota Hotels Email FormatsExamplePercentage
First.Last@dakotahotels.co.ukJohn.Doe@dakotahotels.co.uk
48%
FL@dakotahotels.co.ukJD@dakotahotels.co.uk
23%
FLast@dakotahotels.co.ukJDoe@dakotahotels.co.uk
11%
First@dakotahotels.co.ukJohn@dakotahotels.co.uk
9%
LF@dakotahotels.co.ukDJ@dakotahotels.co.uk
3%
FirstLast@dakotahotels.co.ukJohnDoe@dakotahotels.co.uk
1%
Last@dakotahotels.co.ukDoe@dakotahotels.co.uk
2%
First.Middle@dakotahotels.co.ukJohn.Michael@dakotahotels.co.uk
1%
First-Last@dakotahotels.co.ukJohn-Doe@dakotahotels.co.uk
1%
FirLast@dakotahotels.co.ukJohDoe@dakotahotels.co.uk
1%
First.Last@linktr.eeJohn.Doe@linktr.ee
82%
FirstLast@linktr.eeJohnDoe@linktr.ee
11%
First@linktr.eeJohn@linktr.ee
4%
FirstL@linktr.eeJohnD@linktr.ee
3%

Frequently Asked Questions

Where is Dakota Hotels's headquarters located?

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Dakota Hotels's main headquarters is located at 29 Ducie Street, Manchester, England M1 2JL, GB. The company has employees across 3 continents, including EuropeNorth AmericaOceania.

What is Dakota Hotels's official website and social media links?

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Dakota Hotels's official website is linktr.ee and has social profiles on LinkedIn.

What is Dakota Hotels's NAICS code?

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Dakota Hotels's NAICS code is 7211 - Traveler Accommodation.

How many employees does Dakota Hotels have currently?

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As of October 2025, Dakota Hotels has approximately 501 employees across 3 continents, including EuropeNorth AmericaOceania. Key team members include Head Of Outreach, Learning And Development: K. H. C. M.Head Of Marketing & Pr: L. S.Head Concierge (pre-Opening): P. L.. Explore Dakota Hotels's employee directory with LeadIQ.

What industry does Dakota Hotels belong to?

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Dakota Hotels operates in the Hospitality industry.

What technology does Dakota Hotels use?

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Dakota Hotels's tech stack includes Google AdsProfitwellSnapchatFastly CDNFreshworks FreshdeskCulture AmpBambooHR1Password.

What is Dakota Hotels's email format?

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Dakota Hotels's email format typically follows the pattern of First.Last@dakotahotels.co.uk. Find more Dakota Hotels email formats with LeadIQ.

When was Dakota Hotels founded?

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Dakota Hotels was founded in 2005.

Dakota Hotels

HospitalityUnited Kingdom501-1000 Employees

Dakota is a growing UK-based lifestyle brand, known for our stylish hotels, bustling brasserie Grills and upscale cocktail Bars. Dakota’s story started with two boutique hotels on the outskirts of Edinburgh, in South Queensferry, and Glasgow, in Eurocentral. We have now expanded into prime city centre locations in Glasgow, Leeds, Manchester, Newcastle, with Manchester Airport coming in 2026 and more in our pipeline.

Dakota is synonymous for delivering attentive and genuine guest service. We attract hard-working individuals who are passionate about working to the highest standards and have been voted within The Caterer’s Top 15 Best Employers in Hospitality for four years in a row between 2019-2023 and, in 2024 & 2025, were named as a Sunday Times Best Places to Work.

As recent winners of The Cateys ‘People Team of the Year’, we have award-winning internal training programmes within Dakota Academy fostering continuous development and ongoing training. As a result, over 75% of our leaders have been promoted internally and, for four consecutive years, a member of our team has won a prestigious Acorn Award awarded by The Caterer to the ‘Top 30 under 30’ in the industry, demonstrating our success in developing talent. 

Visit our Careers page to learn about current opportunities and find your #DreamRolesAtDakota – we’d love to hear from you!

Eurocentral | Edinburgh | Glasgow | Leeds | Manchester | Newcastle

Section iconCompany Overview

Headquarters
29 Ducie Street, Manchester, England M1 2JL, GB
Website
linktr.ee
NAICS Code
7211 - Traveler Accommodation
Founded
2005
Employees
501-1000

Section iconFunding & Financials

  • $250M$500M

    Dakota Hotels's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $250M$500M

    Dakota Hotels's revenue is estimated to be in the range of $250M$500M

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