Insights

Global Luxury Presence DAKS maintains a strong international footprint with flagship stores on Bond Street and standalone outlets in Hong Kong, mainland China, and Taiwan, alongside exporting to over 30 countries. This global reach offers numerous sales expansion opportunities in high-end markets and emerging Asian luxury segments.

Renowned Heritage & Recognition With a history dating back to 1894 and the unique House Check pattern recognized worldwide, DAKS appeals to consumers seeking authentic British luxury and heritage. Leveraging this brand equity can enhance premium product offerings and exclusive collaborations.

Digital Engagement The company's online presence incorporates advanced technologies from Shop Pay to social media channels like Facebook and Twitter, indicating a focus on digital sales channels and marketing. Strengthening ecommerce strategies can unlock additional revenue streams and customer engagement.

Strategic Growth Initiatives Recent corporate developments include IP acquisitions and subsidiary expansions into wellness and nutraceutical sectors, suggesting potential cross-industry collaborations and new product lines that can be introduced to existing luxury consumers.

High Revenue Potential With revenues ranging from $100 million to $250 million and a workforce of up to 1000 employees, DAKS demonstrates substantial market capacity. Targeted sales efforts that emphasize exclusive products, heritage storytelling, and global distribution can further boost growth.

Similar companies to DAKS

DAKS Tech Stack

DAKS uses 8 technology products and services including Google Hosted Libraries, PushOwl, Shop Pay, and more. Explore DAKS's tech stack below.

  • Google Hosted Libraries
    Content Delivery Network
  • PushOwl
    Marketing Automation
  • Shop Pay
    Payment Processing
  • American Express
    Payment Processing
  • reCAPTCHA
    Security
  • HSTS
    Security
  • Facebook
    Widgets
  • Twitter
    Widgets

Media & News

DAKS's Email Address Formats

DAKS uses at least 1 format(s):
DAKS Email FormatsExamplePercentage
First.Last@daks.comJohn.Doe@daks.com
78%
FLast@daks.comJDoe@daks.com
18%
First@daks.comJohn@daks.com
2%
FirLast@daks.comJohDoe@daks.com
2%

Frequently Asked Questions

Where is DAKS's headquarters located?

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DAKS's main headquarters is located at 20 Baltic Street, London, EC1Y 0UL, GB. The company has employees across 4 continents, including EuropeNorth AmericaAfrica.

What is DAKS's stock symbol?

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DAKS is a publicly traded company; the company's stock symbol is DKSC.

What is DAKS's official website and social media links?

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DAKS's official website is daks.com and has social profiles on LinkedIn.

What is DAKS's SIC code NAICS code?

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DAKS's SIC code is 7217 - Carpet and Upholstery Cleaning NAICS code is 4483 - Jewelry, Luggage, and Leather Goods Stores.

How many employees does DAKS have currently?

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As of October 2025, DAKS has approximately 501 employees across 4 continents, including EuropeNorth AmericaAfrica. Key team members include Head Of Licensing & Sales (asia): C. M.Head Of Licensing And Sales: C. M.Head Of Advertising And Public Relations: J. S.. Explore DAKS's employee directory with LeadIQ.

What industry does DAKS belong to?

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DAKS operates in the Retail Luxury Goods and Jewelry industry.

What technology does DAKS use?

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DAKS's tech stack includes Google Hosted LibrariesPushOwlShop PayAmerican ExpressreCAPTCHAHSTSFacebookTwitter.

What is DAKS's email format?

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DAKS's email format typically follows the pattern of First.Last@daks.com. Find more DAKS email formats with LeadIQ.

When was DAKS founded?

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DAKS was founded in 1894.
DAKS

DAKS

Retail Luxury Goods and JewelryUnited Kingdom501-1000 Employees

The DAKS name has always been synonymous with British Heritage, style and elegance. Originally founded in 1894 by Simeon Simpson, who provided a bespoke tailoring service in Middlesex Street, in the City of London.	

Today the brand is one of the UK's most quintessentially British luxury labels, specialising in fine tailoring and accessories for both Men and Women. The brand's unique House Check, which is recognised worldwide, was introduced in 1976 and has become an international symbol, featuring heavily throughout the clothing and accessories ranges.	

DAKS are proud to hold all three Warrants, only one of 15 firms (out of a total of 820) to do so, and hosts its flagship store on Bond Street in the UK. Worldwide, DAKS is exported to over 30 countries and sold in more than 2,000 speciality shops, major stores and concessions. The company has a strong reputation in the Far East markets, having been sold under license in Japan for more than 30 years and in Korea is the number one non-domestic brand. Standalone stores in Hong Kong, mainland China and Taiwan confirm DAKS's strong position as a truly global brand.

Section iconCompany Overview

Headquarters
20 Baltic Street, London, EC1Y 0UL, GB
Website
daks.com
SIC Code
7217 - Carpet and Upholstery Cleaning
Stock Symbol
DKSC
NAICS Code
4483 - Jewelry, Luggage, and Leather Goods Stores
Founded
1894
Employees
501-1000

Section iconFunding & Financials

  • $100M$250M

    DAKS's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    DAKS's revenue is estimated to be in the range of $100M$250M

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