Insights

Strategic Growth Defaqto has expanded through acquisitions and new platforms, including the Pearson Ham Market Pricing integration and Defaqto Unity, signaling opportunities to offer data integration, analytics enhancements, and advisory workflow solutions to scale across its growing ecosystem.

Advisory Enablement With Defaqto Engage adding STAR transfer membership and accreditation ratings, there is a clear demand for advisor-facing technology and data-driven insights; propose solutions that enhance transfer analytics, client onboarding, and risk profiling to boost advisory efficiency.

Data Intelligence As the UK’s largest financial product database and a provider of independent ratings and market insights, Defaqto could benefit from advanced data governance, enrichment, and visualization tools to accelerate product comparisons and decision-making for institutions and consumers.

Platform Synergy Defaqto Unity represents a connected technology environment; opportunities exist to upsell integration services, API connectivity, and automated data workflows to further align product data, technology, and consumer insights across partners.

Market Expansion Recent service ratings, insurer awards, and expansion into protected and protection provider markets indicate potential for cross-sell of risk, performance analytics, and benchmarking solutions to insurers, banks, and advisory firms seeking differentiation.

Similar companies to Defaqto

Defaqto Tech Stack

Defaqto uses 8 technology products and services including iCIMS, Microsoft Power Automate, Figma, and more. Explore Defaqto's tech stack below.

Media & News

Defaqto's Email Address Formats

Defaqto uses at least 4 email formats:
Defaqto Email FormatsExamplePercentage
FLast@defaqto.comJDoe@defaqto.com
83%
First.Last@defaqto.comJohn.Doe@defaqto.com
12%
First@defaqto.comJohn@defaqto.com
4%
FirstLast@defaqto.comJohnDoe@defaqto.com
1%

Frequently Asked Questions

What is Defaqto's phone number?

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You can contact Defaqto's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Defaqto's official website and social media links?

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Defaqto's official website is defaqto.com and has social profiles on LinkedIn.

How much revenue does Defaqto generate?

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As of August 2026, Defaqto's annual revenue is estimated to be $25M - $50M.

What is Defaqto's SIC code and NAICS code?

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Defaqto's SIC code is 6211 - Security Brokers, Dealers, and Flotation Companies and NAICS code is 52 - Finance and Insurance.

How many employees does Defaqto have currently?

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As of August 2026, Defaqto has approximately 216 employees across 3 continents, including Europe, North America and Asia. Key team members include Chief Executive Officer: J. M., Chief Technology Officer: J. M. and Chief Customer Officer: M. P. Explore Defaqto's employee directory with LeadIQ.

What industry does Defaqto belong to?

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Defaqto operates in the Financial Services industry.

What technology does Defaqto use?

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Defaqto's tech stack includes iCIMS, Microsoft Power Automate, Figma, ChatGPT, Claude by Anthropic, Ahrefs, Cursor Code Editor and MouseFlow.

What is Defaqto's email format?

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Defaqto's email format typically follows the pattern of FLast@defaqto.com. Find more Defaqto email formats with LeadIQ.

When was Defaqto founded?

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Defaqto was founded in 1994.
Defaqto logo

Defaqto

Financial ServicesEngland, United Kingdom201-500 Employees

Defaqto is a UK-based financial services company located at Unit 12 Pegasus Way Haddenham Business Park, Haddenham, England, with 201-500 employees. It provides financial product ratings, reviews, insights and technology, supported by independent research methodology, and maintains the UK's largest financial product database. The company serves financial institutions, intermediaries and consumers to help them make informed financial decisions by combining product data, technology and consumer insight. In 2026 Defaqto launched Defaqto Unity, expanded Defaqto Engage with STAR transfer membership and accreditation ratings, and released 2026 service ratings for protection providers, following the acquisition of Pearson Ham Group's Market Pricing Business earlier that year. Its technology stack includes Azure App Service, Kubernetes, GraphQL, Java and Python.

Section iconCompany Overview

Phone number
SIC Code
6211 - Security Brokers, Dealers, and Flotation Companies
NAICS Code
52 - Finance and Insurance
Founded
1994
Employees
201-500

Section iconFunding & Financials

  • $25M - $50M

    Defaqto's revenue is estimated to be in the range of $25M - $50M

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