Global expansion DEI is actively expanding its footprint with new offices in Malaysia and Southeast Asia, and has notable partnerships with major attractions like Six Flags Qiddiya and Black Thunder Water & Bird Park. This indicates growing demand and potential cross-market selling opportunities for regional attractions and theme parks seeking immersive imaging solutions.

Revenue growth leverage The company reports consistent 10-15% annual per capita spend growth from its imaging services, suggesting a proven value proposition in increasing guest revenue. Sales teams can target attractions with high guest volumes and opportunities to upsell premium imaging packages, merchandise, or SaaS-based management tools.

Diverse venue fit DEI services span aquariums, towers, snow parks, and theme parks across 19 countries, underscoring versatility to tailor solutions to varied environments. This opens opportunities to pitch customized, turnkey imaging programs to any attraction seeking enhanced guest engagement and cross-sell potential.

Tech enabled solutions With a technology-driven approach including proprietary SaaS, seamless integration, and bespoke software training, DEI can offer attractions a modern, low-friction upgrade to their imaging operations. This is a strong entry point for discussions about software-as-a-service licensing, integration projects, and ongoing support contracts.

Strategic partnerships As part of Fairfax Financial Holdings and with high-profile collaborations (Six Flags, Black Thunder, IAAPA events), DEI presents a credible, financially stable partner for large-scale imaging programs. This can be leveraged to pursue multi-attraction deals, joint innovation initiatives, and co-marketing opportunities.