Corporate Event Powerhouse Leverage DeLaMar’s central Amsterdam location and two theatre spaces to position the venue as a corporate event hub capable of hosting 50 to 1,500 attendees. Offer end to end event packages covering venue, AV, staging, catering and sponsorship opportunities to multinational firms, agencies and event organizers. Target decision makers in procurement, marketing and HR to secure repeat business and build a calendar of corporate events.

Hybrid Event Ready With a tech stack including AWS, Google Analytics and Hotjar, DeLaMar is well positioned to deliver hybrid and virtual events. Propose bundled livestream production, on demand video, attendee management and analytics to attract international clients and expand revenue beyond in person events.

Analytics Driven ROI Existing analytics capabilities can be extended to deliver post event ROI metrics, attendee data capture and CRM integration. Offer dashboards and lead scoring to clients to demonstrate value, enabling upsell of ongoing event programs and data driven marketing services.

Partnership Growth Opportunities to work with event agencies, production partners and caterers to expand offerings and occupancy. Propose joint marketing packages, bundled services and referral agreements to fill the calendar and increase average contract value.

Midmarket Expansion With a mid market position and revenue potential, DeLaMar can pursue tiered packages, long term venue partnerships and recurring revenue streams such as annual event memberships, ongoing AV and catering bundles, and staged pricing to increase contract value and occupancy.