Color Solutions Delta Performance Products specializes in custom color matching and color solution development for plastics, paints, coatings, and construction. This presents an opportunity to cross-sell to manufacturers seeking precise color consistency across materials and medium-specific color formulas.

Industry Expertise With over 20 years of color matching experience and a dedicated color lab, the company can position itself as a trusted partner for coatings formulators and construction product manufacturers needing reliable color accuracy and repeatability at scale.

Expansion Signals Recent news indicates a history of asset sales and acquisitions in the pigment space, suggesting potential strategic shifts or partnerships. Potential sales angles include offering bundled pigment- and additive-based color solutions to new or acquired entities in the spectrum of pigments and coatings.

Tech Enablement Utilizes a modern tech stack including a color lab workflow, measurement devices, and digital platforms (WordPress, Squarespace, CRM/segment tooling). This enables scalable engagement with manufacturing partners and supports online customization and ordering workflows.

Market Positioning Target customers are US and Canada-based manufacturers in construction, plastics, and coatings seeking consistent, high-quality color solutions. There is an opportunity to approach builders, distributors, and formulators focusing on color standardization, brand color integrity, and regulatory-compliant pigments.