Deseret Book Company
RetailUtah, United States501-1000 Employees
Deseret Book Company operates across publishing, distribution, and retail of faith-based media and lifestyle items, including books, music, DVDs, religious art, and home decor. Its primary customer base comprises members of The Church of Jesus Christ of Latter-day Saints, with offerings also aimed at religious and non-religious customers seeking guidance and inspiration. In its niche, the company is positioned as a market leader in providing products that support faith, strengthen families, and encourage personal virtues. The organization is based in Salt Lake City, Utah, and traces its history to 1866. In 2024, it announced the release of a Lonely Ghost spring collection, reflecting ongoing product development in its catalog.