Expansion Opportunities Deseret Industries has a history of expanding its facilities to new locations such as Ammon, Idaho, and Springville, Utah. New retail stores in different areas present potential sales opportunities for partnerships, sponsorships, or supply agreements.

Partnership Value The company has engaged in partnerships with charitable organizations like True Sioux Hope. Collaborating with such entities can open up avenues for cause-related marketing initiatives, joint events, and shared promotional campaigns for increased brand visibility and sales growth.

Tech Integration Deseret Industries incorporates a range of modern technologies in its tech stack, including Optimizely, Node.js, and Qualtrics. Leveraging technology-driven solutions, there is a chance to offer tech-related services or products to enhance the company's operations and competitiveness.

Employee Focus With recent news highlighting the hiring of Magdalena with a focus on accelerating learning, there is an opportunity to tailor sales approaches that emphasize staff development tools or training programs geared towards employee engagement and productivity enhancement.

Nonprofit Alignment Being a nonprofit chain of thrift stores with a sustainability focus, Deseret Industries aligns well with corporate social responsibility (CSR) initiatives. Sales pitches that emphasize shared values in sustainability, community impact, and ethical sourcing could resonate strongly with the company's ethos.