Geographical expansion Deseret Industries has a track record of expanding its facilities to new locations, such as Ammon, Idaho and Springville, Utah. These expansions indicate potential opportunities for establishing new retail stores in emerging markets and reaching a wider customer base.

Partnerships with charitable organizations The collaboration between Deseret Industries and True Sioux Hope, a charitable organization, demonstrates the company's focus on social impact. Leveraging such partnerships can open doors for joint initiatives, fundraising events, and community outreach programs, creating avenues for engaging with socially conscious consumers.

Tech-forward approach Deseret Industries utilizes a modern tech stack including Optimizely, Facebook Pixel, Node.js, and more. This technological sophistication presents sales opportunities in the form of offering digital marketing services, website optimization solutions, and tech consultation to enhance customer experience and drive online sales.

Employee growth and talent acquisition With recent hiring announcements and a substantial employee count ranging from 1001-5000, Deseret Industries showcases a dynamic workforce. Sales experts can tap into this by providing training programs, HR services, and team-building activities to support the company's continued growth and employee engagement.

Market positioning against competitors While Deseret Industries operates in the retail sector alongside similar companies like Goodwill Industries International, its unique non-profit and vocational training model sets it apart. Identifying and highlighting these differentiators in sales pitches can attract customers seeking to support socially responsible businesses and contribute to community development.