Printer Partnerships Leverages existing digital printer connections to enable on-demand production for licensed designs; target printers and fabric houses to offer co-branded licenses, predictable workflow, and volume terms for large interior design projects.

New Collections Recent launches Block Print and Swallowtail Farm, plus the Direct Shop feature, create multiple license-based revenue streams; sales teams can upsell these collections to mid-market designers, studios, and hospitality projects seeking fresh patterns and faster procurement.

Contract Upholstery Developing a pattern for custom upholstery shows capability in the contract market; target hotels, offices, healthcare facilities, and contract upholstery manufacturers with ready-to-license patterns and customization options.

Enterprise Licensing Direct Shop positions Design Pool for enterprise deals; propose tiered licensing, centralized access for large studios, and volume renewals to secure long-term relationships with procurement teams.

Industry Outreach Industry outreach and cross-category partnerships offer growth channels; Rainbow Leather’s 2024 collaboration shows potential to license patterns across leather and textile products, while strategic event partnerships can expand visibility and inbound leads at trade shows.