Global Rebranding Initiative DFASS Group rebranded as 3Sixty with a focus on the future of travel retail, presenting an opportunity to engage with clients on new offerings and services under the updated brand identity.
Strategic Partnership with Avianca Holdings Forming a partnership with Avianca Holdings presents a valuable opportunity to leverage a wide-ranging duty-free and duty-paid online market platform, potentially expanding sales channels and reaching a broader customer base.
Award-Winning Inflight Retailer Being recognized as the Top Inflight Retailer of the Year by DFNI-Frontier Americas establishes credibility and provides a strong selling point to showcase the quality and innovation of products offered by 3Sixty to potential clients in the aviation industry.
Talent Expansion in Leadership The appointment of Mike Osorio as President of Organizational Change & Effectiveness signifies a focus on growth and efficiency within DFASS Group, indicating potential sales opportunities through enhanced leadership strategies and organizational effectiveness for clients.
Competitive Landscape and Differentiation Understanding the competitive positioning of similar companies like Duty Free Americas, King Power, and Dubai Duty Free allows for strategic sales approaches, differentiation strategies, and identification of unique value propositions to capitalize on market trends effectively.
| DFASS Group Email Formats | Percentage |
| First.Last@dfassgroup.com | 49% |
| FLast@dfassgroup.com | 2% |
| First.Last@dfassgroup.com | 49% |
RetailFlorida, United States501-1000 Employees
Duty-free disruptor DFASS Redefined as 3Sixty in a Global Rebrand Tonight’s unveiling of our dynamic new name and brand identity was the culmination of a 14-month project to redefine business for the travel retail industry of the future. The new name and identity will be rolled out across 3Sixty operations globally, in a comprehensive rebrand. Follow us for upcoming news and exciting updates!
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