Direct Financial, A Division of New England Federal Credit Union Email Format

Financial ServicesMichigan, United States11-50 Employees

Direct Financial, a division of New England Federal Credit Union (NEFCU), operates within the financial services sector and maintains a presence in Metro Detroit, Michigan. The organization serves employees of Blue Cross Blue Shield of Michigan and others who work in and around the Renaissance Center, offering direct access to NEFCU’s member network through its local branches and membership eligibility for residents of Macomb, Oakland, Washtenaw, and Wayne counties. As a unit of a Vermont-based credit union with a half-century track record, Direct Financial positions itself as a regional access point that extends NEFCU’s services to eligible Michigan members, preserving federally insured and equal housing lender status. The company’s location is listed as Detroit, Michigan, and its structure includes a relatively small to mid-sized workforce servicing a specific employer ecosystem and geographic area. A recent development noted is the presence of a Facebook page for Direct Financial, which aligns with ongoing community engagement efforts within its service area.

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