Direct Financial Solutions
Financial ServicesUnited States11-50 Employees
Direct Financial Solutions is a privately held financial services company based in Cache Valley, Utah, United States. Founded in 2005, it oversees a range of financial solutions and the online lending platform Cash Central. The leadership team brings more than 25 years of combined online financial experience to the organization. The firm focuses on helping people with poor credit and limited options access banking relationships and credit opportunities. Its core offering is Cash Central, an online lending service. As a small- to mid-sized U.S.–based company, it serves a diverse customer base seeking online lending options and financial guidance.