Insights

Growing Retail Network Direct2Mum has ambitious expansion plans with multiple UK superstores and boutique outlets planned over the next five years, indicating increasing opportunities for partnerships and supply chain collaborations.

Niche Market Focus Specializing in parenting advice and baby products, the company serves a dedicated audience of new mothers seeking trusted, impartial guidance, offering scope for targeted marketing and cross-selling complementary products.

Digital Engagement With an active online presence utilizing platforms like Facebook, Mailchimp, and Google Plus, Direct2Mum maintains strong digital engagement, providing avenues for digital advertising, social media campaigns, and personalized outreach.

Community-Centered Approach The company's emphasis on community and professional advice creates potential for collaborative educational content or expert-led workshops that can enhance customer loyalty and brand positioning.

Tech Savvy Operations Utilization of technologies like Facebook Pixel, PayPal, and FingerprintJS suggests keen adoption of e-commerce and online marketing tools, indicating opportunities to introduce new digital products or enhanced online shopping experiences.

Similar companies to Direct2Mum

Direct2Mum Tech Stack

Direct2Mum uses 8 technology products and services including Facebook Pixel, Mailchimp, yepnope.js, and more. Explore Direct2Mum's tech stack below.

  • Facebook Pixel
    Analytics
  • Mailchimp
    Email
  • yepnope.js
    Javascript Frameworks
  • jQuery
    Javascript Libraries
  • FingerprintJS
    Javascript Libraries
  • PayPal
    Payment Processing
  • Facebook
    Widgets
  • Google Plus
    Widgets

Media & News

Direct2Mum's Email Address Formats

Direct2Mum uses at least 1 format(s):
Direct2Mum Email FormatsExamplePercentage
F.Last@direct2mum.co.ukJ.Doe@direct2mum.co.uk
50%
F.Last@direct2mum.co.ukJ.Doe@direct2mum.co.uk
50%

Frequently Asked Questions

Where is Direct2Mum's headquarters located?

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Direct2Mum's main headquarters is located at Galpharm Way, Upper Cliffe Road,, Dodworth Business Park, Dodworth, Barnsley, South Yorkshire S75 3SP, GB. The company has employees across 1 continents, including Europe.

What is Direct2Mum's official website and social media links?

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Direct2Mum's official website is direct2mum.co.uk and has social profiles on LinkedIn.

What is Direct2Mum's NAICS code?

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Direct2Mum's NAICS code is 81 - Other Services (except Public Administration).

How many employees does Direct2Mum have currently?

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As of October 2025, Direct2Mum has approximately 11 employees across 1 continents, including Europe. Key team members include Finance Director: R. S.It Manager: R. M.It Support Engineer: C. R.. Explore Direct2Mum's employee directory with LeadIQ.

What industry does Direct2Mum belong to?

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Direct2Mum operates in the Consumer Services industry.

What technology does Direct2Mum use?

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Direct2Mum's tech stack includes Facebook PixelMailchimpyepnope.jsjQueryFingerprintJSPayPalFacebookGoogle Plus.

What is Direct2Mum's email format?

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Direct2Mum's email format typically follows the pattern of F.Last@direct2mum.co.uk. Find more Direct2Mum email formats with LeadIQ.

When was Direct2Mum founded?

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Direct2Mum was founded in 2011.

Direct2Mum

Consumer ServicesUnited Kingdom11-50 Employees

Direct2Mum is one of the UK's fastest growing independent nursery retailers. We have an exciting growth plan including European expansion and multiple UK "Superstores" and "Boutique" derivatives coming over the next 5 years. We are always looking for strong, entrepreneurial, driven people to work in our team, who will thrive from the buzz of a close knit working environment, and the customers we serve.

We expect talent and drive from all our team. In return we offer unrestricted career opportunities within the company.

We also operate as part of the company and strong community base, as we know being a Mum is the most rewarding and demanding job in the world, and knowing where to turn to for advice and answers to all those niggling questions that Motherhood can throw at you can be really confusing. That’s why Direct2Mum want to be there by your side right from the very start, to offer professional, impartial, practical, and above all, friendly advice when you need it most.

Whether you want to know how often to bathe your precious newborn or the best treatments recommended for colic, the answer is waiting for you! With a team of hand-picked experts to support and helpful guides covering everything from how to help you and your baby get a good nights sleep to little tricks to get your fussy eaters to try new foods, Direct2Mum offers great practical advice on your baby’s key development stages from their first days through to toddling.

Section iconCompany Overview

Headquarters
Galpharm Way, Upper Cliffe Road,, Dodworth Business Park, Dodworth, Barnsley, South Yorkshire S75 3SP, GB
NAICS Code
81 - Other Services (except Public Administration)
Founded
2011
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    Direct2Mum's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Direct2Mum's revenue is estimated to be in the range of $1M$10M

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