Luxury Hospitality Market Discovery Primea's positioning as a 5-star luxury hotel in Makati offers opportunities for premium service providers, luxury brands, and high-end experience providers to collaborate on exclusive offerings and targeted marketing initiatives.

Sustainability Initiatives With the upcoming launch of the 'Gift A Tree' program, there is a growing emphasis on eco-friendly programs that appeal to environmentally conscious travelers, opening avenues for eco-tourism partners and sustainability-focused brands.

Technological Integration The hotel’s use of modern technology and booking tools indicates openness to innovative tech solutions, presenting opportunities for partners in hospitality technology, contactless services, and guest engagement platforms.

Event & Dining Expansion Recent launch of Flame Private Dining highlights an emphasis on bespoke experiences, ideal for premium event organizers, luxury catering services, and exclusive entertainment providers targeting high-end clientele.

Market Position & Revenue With revenues between $25 million and $50 million and a sizable team, Discovery Primea presents potential for B2B partnerships in luxury travel, corporate events, and premium food and beverage suppliers seeking to tap into affluent business and leisure travelers.