Expanding Product Portfolio DJO's recent acquisitions of companies like Dr. Comfort and Mathys expand their product offerings, creating opportunities to cross-sell complementary medical devices and accessories, especially in therapeutic footwear and surgical implants.

Focus on Innovation The launch of advanced products such as the DonJoy X-ROM Post Op Knee Brace, EMPOWR systems, and Motion iQ demonstrates continuous innovation, which presents sales potential by addressing emerging needs within post-operative care and rehabilitation sectors.

Market Presence With a significant revenue base of up to 500 million dollars and a global footprint, DJO's strong market position indicates opportunities to upsell to existing clients and penetrate new markets in healthcare facilities, clinics, and physical therapy centers.

Diverse Customer Needs Covering all three phases of care, from performance to surgical and post-operative rehab, DJO offers targeted solutions for a variety of healthcare providers, enabling tailored sales approaches for each care segment and expanding client scope.

Technology Integration Utilizing advanced software and cloud platforms like SAP and Workday, DJO is well-positioned to leverage digital and telehealth trends, offering opportunities to sell connected care solutions, remote monitoring, and data-driven product offerings.