Market Niche Target mid Ohio Valley commercial and residential projects with DLH DESIGN's capabilities in custom homes, restaurants, religious, mercantile, industrial, and community buildings to expand local client base and cross-sell architecture services.

Growth Opportunity Leverage leadership transition from Lee & Haught Architects to position as an updated branding and growth-focused firm, offering enhanced design services and renewed client relationships in the Marietta region.

Tech Enablement Highlight the firm’s technology stack and digital capabilities (Vue.js, PHP, MySQL, web integrations) to attract clients seeking modern, efficient design and project delivery processes with potential for BIM/VDC collaboration.

Financial Scale With revenue in the 1M to 10M range and a small-to-mid-sized team, pursue cross-sell opportunities with local developers, contractors, and facilities managers who value nimble, responsive architecture partners.

Competitive Position Position DLH DESIGN as a local, versatile alternative to large national firms for Ohio and West Virginia projects, emphasizing personalized service, broad project types, and rapid response to capitalize on market demand in regional architecture.