Mid-market focus DLP Technologies serves mid-market firms on a project basis in virtualization, data storage, and data lifecycle management, presenting clear sales opportunities to expand project-based managed services and upgrading storage and virtualization solutions.

Sustainability & efficiency Their emphasis on optimizing IT infrastructure and keeping systems at full capacity aligns with potential cross-sell of optimization assessments, energy-efficiency migrations, and consolidation projects that reduce operational costs.

Strategic partnerships Partnering with HP, Dell/EqualLogic, VMware, Fortinet, Citrix, Barracuda, and Microsoft signals readiness to introduce complementary hardware, security, and cloud solutions to current clients and target new accounts using those ecosystems.

Geographic footprint Headquartered in Cincinnati with a Columbus satellite office and a regional focus on Cincinnati, Dayton, and Columbus offer a regional sales play to win multi-site deployments, data protection, and DR/BC planning for local businesses.

Security & recovery Specialization in security, data lifecycle management, and backups positions opportunities for backup modernization, DR/BC planning, and Commvault/Fortinet-Citrix related migrations or upgrades for existing clients.