Sustainability leverage Do-It positions hang tabs and display strips as packaging optimization that reduces waste and transport energy. This sustainability angle can be leveraged to pitch retailers and brands aiming to meet environmental goals and cost reductions through smaller packaging and better shelf efficiency.

Retail visibility As the largest hang tab manufacturer, Do-It enables vertical, face-forward product displays that boost shelf presence and product awareness. Target sales efforts at consumer brands seeking in-store impact, improved merchandising, and increased impulse purchases.

Expanded packaging options The product portfolio includes hang tabs, display strips, and bottle neck tabs, offering cross-sell opportunities to brands needing cohesive display solutions across multiple SKUs and packaging formats.

Growth potential With revenue in the lower mid-range and peers several times larger, there is an opportunity to position Do-It as a scalable partner for mid-market brands and private labels looking to professionalize displays without excessive packaging.

Digital and reach Active tech stack and online presence (Google Ads, Drupal/WordPress, CRM and marketing tools) indicate readiness for targeted campaigns and partner outreach. This supports a data-driven sales approach to identify retailers, manufacturers, and packaging converters needing display enhancements.