Family legacy Leverage Don Ayres Automotive Group's multi-brand lineage (Honda Acura) and family-owned ethos to position partnerships that emphasize trust, long-term service contracts, and loyalty programs targeting repeat customers in Indiana.

EV momentum Capitalize on the launch activity around the 2024 Honda Prologue EV and the dealership's focus on Honda brands to propose EV readiness solutions, including home charging partnerships, EV maintenance plans, and digital marketing campaigns aimed at early adopters.

Brand awards Use the history of President’s Award recognition to approach the group with premium service initiatives, advanced training programs, and customer experience enhancements that can be packaged as value-added services for manufacturers and suppliers.

Mid-market scale Target sales enablement and CRM optimization solutions suited for a mid-sized multi-brand dealer (51–200 employees, revenue ~$50–100M) to improve lead conversion, inventory management, and cross-brand upsell opportunities.

Local reach Explore hyper-local marketing and community engagement offerings that align with Fort Wayne area presence, including dealership-wide events, shuttle/logistics partnerships, and service loyalty programs designed to increase local foot traffic and service visit frequency.