Market Expansion Recent acquisition by Clay Cooley Auto Group indicates growth potential and a strategic expansion opportunity within the Arlington and wider Dallas-Fort Worth automotive market, suggesting increased sales prospects and cross-selling opportunities.

Revenue Range With revenue between 1 million and 10 million dollars, Don Davis Lincoln Mercury presents a mid-sized business opportunity, ideal for tailored marketing approaches and value-based service offerings to boost sales and customer loyalty.

Technology Usage The company's adoption of advanced tech platforms like Reynolds and Reynolds, Oracle BlueKai, and Google Tag Manager highlights an openness to data-driven marketing and CRM solutions, facilitating targeted outreach and personalized sales strategies.

Industry Position Operating within the retail automobile sector in Arlington, Texas, Don Davis Lincoln Mercury's local presence combined with recent corporate developments positions it as a key player for regional automotive sales initiatives and strategic partnerships.

Growth Potential Despite current revenue figures, ongoing industry consolidation and recent acquisition activity suggest significant growth and upselling opportunities through enhanced service offerings and expanded vehicle inventory marketing.