Sustainable Expertise Leverage the firm’s strong focus on sustainable design and LEED consulting to position as a trusted partner for clients pursuing green building certifications, expanding opportunities in institutional and commercial sectors seeking LEED Certification.

Niche Market Target clients in institutional, commercial, industrial, and residential projects that require design services with sustainability integration, highlighting capabilities to manage green building documentation through USGBC LEED processes.

Boutique Advantage With a lean team yet full-service offering, present Doty and Miller as a flexible, responsive boutique option for clients seeking personalized attention, faster decision cycles, and hands-on project oversight in comparison to larger firms.

Tech-Enabled Delivery Promote the tech stack (AWS, Windows Server, web technologies) as a foundation for efficient project collaboration, data security, and scalable design workflows that can appeal to mid-size clients looking for reliable digital project management.

Growth Path Identify opportunities to upsell additional LEED consulting, independent LEED certification services, and ongoing sustainability reporting to current clients, while targeting growing mid-market firms that invest in sustainable infrastructure and certification programs.