Technology Leadership Leverage the practice's early adoption of advanced ophthalmic imaging (TRS-5100, Optomap, Spectralis) to position upsell opportunities for premium imaging services, ongoing glaucoma and retina disease monitoring programs, and bundled technology-enabled eye care plans.

Premium Eyewear Upsell Target cross-sell around fashion and sunwear with high-end brands (ProDesign, Michael Kors, Cole Haan, Maui Jim, Costa) and lens technologies (Transitions VII, anti-glare, polarization, Tru Clear High Definition) to increase average order value for eyewear and accessories.

Eye Health Alliances Develop partnerships with local businesses and optometry networks to refer patients for glaucoma, cataract, and retinal screening, leveraging the practice's unique imaging capabilities as a differentiator in SWLA.

Small Practice Growth Explore scalable digital marketing and patient acquisition programs using Google Ads, Maps, and WordPress presence to expand reach, given revenue indicates a small but premium-focused practice with growth potential.

Targeted Patient Programs Create membership or subscription plans for regular eye exams, contact lens fittings, and ongoing monitoring with imaging technology to improve retention, stabilize monthly revenue, and convert occasional visits into recurring patients.