Brand Elevation Leverage high-profile brand partnerships and celebrity endorsements, such as the Mike Tyson collaboration, to create cross-promotional campaigns that expand reach into global fashion audiences and boost demand for wholesale partners.

Luxury Collaboration Explore strategic collaborations with luxury leather goods manufacturers like Pinetti to develop co-branded accessories lines, enabling upsell opportunities and entry into premium retail channels.

Story-Driven Highlight the brand’s unique narrative of breaking Paris-centric norms in marketing to differentiate wholesale pitches and appeal to retailers seeking fresh, disruptive concepts with a unisex, retro-modern aesthetic.

Growth Readiness Position as a scalable indie label with clear growth potential and a lean team, offering flexible terms, private label capabilities, and bundled assortments to attract boutique and multi-brand retailers looking for exclusive lines.

Digital Readiness Capitalize on existing tech stack and digital marketing tools to provide retailers with data-driven sell-through insights, seasonal content assets, and scalable e-commerce support to simplify onboarding and ongoing collaboration.