DTC Perspectives
Events ServicesGeorgia, United States2-10 Employees
DTC Perspectives operates in the events services arena, providing a blend of publishing, conferences and training, and consulting focused on consumer marketing for pharmaceutical and medical device products. It serves Rx and consumer health marketers by delivering analysis and information through its programs and media properties. Its flagship event, the DTC National Conference, has been held for more than 25 years and is supported by newsletters, virtual series, and an awards program that highlights notable DTC pharma advertising and the professionals behind it. Based in Atlanta, Georgia, the company maintains a small team. Its activities sit at the intersection of healthcare marketing and professional education, providing resources for professionals pursuing consumer-focused campaigns in pharma and medical devices.