Lean team, shared services Small workforce (2-10 employees) suggests Dunbar Construction may rely on external partners for specialized tasks; opportunistic sales angle includes offering scalable subcontractor networks, project management tools, or outsource-friendly construction software.

Local market focus Based in Rochester Hills, Michigan, the company targets the regional real estate/construction market—ideal for GIS-driven site assessment services, local supplier partnerships, and region-specific compliance or permitting support offerings.

Digital foundation Tech stack includes WordPress, Shopify, and Google Tag Manager, indicating emphasis on online presence and e-commerce capabilities; potential sales play for digital marketing services, website optimization, CRM integration, and analytics-enabled project dashboards.

Growth potential Revenue under $1M signals room for efficiency upgrades, project management software adoption, and scalable construction workflows; propose project management platforms, estimating tools, and workflow automation to accelerate bid-to-close cycles.

Competitive landscape Comparables show much larger peers; position Dunbar as a nimble, responsive partner for small-to-mid-scale projects or niche services (fast turnarounds, personalized client communication), offering tailored solutions and flexible engagement models.