Local engagement Dunwoody Tennis School operates in a specific local market (Dunwoody/Atlanta area) with low employee count, suggesting a focus on community-based programs. This presents an opportunity to offer targeted local marketing, partnerships with nearby clubs, and event sponsorships to raise awareness and drive enrollments.

Digital presence The tech stack includes Weebly, Google Analytics, and video playback, indicating some digital marketing and online content usage. Offer integrated web improvements, SEO optimization, and analytics-driven campaigns to increase online inquiries and class signups.

Payment flexibility AfterPay is part of the stack, signaling openness to installment or modern payment options. Propose flexible billing plans, class bundles, and auto-renewing memberships to boost enrollment consistency and average order value.

Revenue growth potential Reported revenue is under one million dollars, suggesting room for growth through expanded offerings (adult lessons, camps, clinics), tiered pricing, and referral programs aimed at increasing bookings from a broader customer base.

Tech-enabled marketing Existing analytics and video capabilities can be leveraged for performance marketing and video coaching demos. Recommend retargeting campaigns, video testimonials, and performance dashboards to track lead-to-enrollment funnel efficiency.