Insights

Strategic Partnering EasyEquities has recent and notable partnerships to expand access to investing, including with Absa Group in 2026 and Sanlam through life insurance APIs, signaling openness to collaboration and potential for co-branded financial products or bundled services.

Institutional AI With AI driven initiatives such as AI Baskets and collaborations with Telescope AI, EasyEquities demonstrates a readiness to leverage advanced investment discovery tools, presenting cross-sell opportunities for analytics, portfolio optimization, and AI powered advisory services.

New Financial Solutions The launch of EasyMortgages through MortgageMarket indicates a push into integrated lending solutions within the platform, suggesting opportunities to offer complementary fintech financing services, credit products, or value-added loan education and management tools.

Compliance & Trust As an authorized FSP and registered credit provider with a broad compliance posture, EasyEquities may be receptive to risk management, regulatory tech, KYC/AML workflow enhancements, and security awareness solutions to support scale and trust.

Growth & Market Reach A growing user base evidenced by collaboration with large financial institutions and a multi-million-dollar revenue range implies opportunities in enterprise sales, API integrations, white-labeling, and managed services targeting regional banks, asset managers, and fintechs seeking affordable, scalable investment platforms.

Similar companies to EasyEquities

EasyEquities Tech Stack

EasyEquities uses 8 technology products and services including Hotjar, HubSpot Analytics, Linkedin Insight Tag, and more. Explore EasyEquities's tech stack below.

Media & News

EasyEquities's Email Address Formats

EasyEquities uses at least 1 email format:
EasyEquities Email FormatsExamplePercentage
FLast@easyequities.co.zaJDoe@easyequities.co.za
100%

Frequently Asked Questions

What is EasyEquities's official website and social media links?

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EasyEquities's official website is easyequities.co.za and has social profiles on LinkedIn and Crunchbase.

How much revenue does EasyEquities generate?

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As of August 2026, EasyEquities's annual revenue is estimated to be $10M - $25M.

What is EasyEquities's NAICS code?

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EasyEquities's NAICS code is 52 - Finance and Insurance.

How many employees does EasyEquities have currently?

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As of August 2026, EasyEquities has approximately 126 employees across 3 continents, including Africa, Asia and North America. Key team members include Ceo & Founder: C. S., Ceo - Easycrypto: E. L. and Cio Easy Asset Management: S. K. Explore EasyEquities's employee directory with LeadIQ.

What industry does EasyEquities belong to?

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EasyEquities operates in the Financial Services industry.

What technology does EasyEquities use?

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EasyEquities's tech stack includes Hotjar, HubSpot Analytics, Linkedin Insight Tag, Amazon Web Services, Figma, Mimecast, KnowBe4 and Piwik.

What is EasyEquities's email format?

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EasyEquities's email format typically follows the pattern of FLast@easyequities.co.za. Find more EasyEquities email formats with LeadIQ.

How much funding has EasyEquities raised to date?

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As of August 2026, EasyEquities has raised $7.5M in funding. The last funding round occurred on Aug 14, 2017 for $7.5M.

When was EasyEquities founded?

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EasyEquities was founded in 2014.
EasyEquities logo

EasyEquities

Financial ServicesGauteng, South Africa51-200 Employees

EasyEquities operates an online platform that enables individuals to buy shares on the South African market with low upfront costs and no platform fees. The service targets everyday investors seeking straightforward access to the brands they prefer, minimizing jargon and avoiding unnecessary complexity. The company is based in Palm Springs, Gauteng, South Africa, and it is registered as a financial services provider and as a licensed credit provider under applicable regulations. The organization maintains a mid-sized workforce. In the broader financial services landscape, it functions as a digital channel for equity ownership within the South African investing ecosystem. A notable development in 2024 involved a collaboration with Telescope AI to introduce AI-assisted portfolios and AI-driven investment baskets for users.

Section iconCompany Overview

NAICS Code
52 - Finance and Insurance
Founded
2014
Employees
51-200

Section iconFunding & Financials

  • $7.5M

    EasyEquities has raised a total of $7.5M of funding over 2 rounds. Their latest funding round was raised on Aug 14, 2017 in the amount of $7.5M as a Private Equity.

  • $10M - $25M

    EasyEquities's revenue is estimated to be in the range of $10M - $25M

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