Multibrand Advantage EBDS's portfolio as a distributor for RACOM, Sierra Wireless, Panorama Antennas, Sirio, Siretta, Atim Radiocommunications and ProSoft enables end-to-end wireless solutions. This positions EBDS to upsell bundled hardware such as modems, antennas and gateways to its industrial contacts across France, Belgium, Switzerland and Africa, while cross-selling across sectors like Industrial Automation, SCADA, M2M and Smart Metering through partner-brand campaigns.

Vertical Market Focus With thousands of industry contacts, EBDS can target high-value verticals including Industrial Automation, Transport, M2M, SCADA, Smart Metering, Oil & Gas, Energy and Water Management. Use account-based outreach, pilots and reference deployments to convert pilots into larger wireless modems, antennas and IoT device rollouts.

Azure Cloud Opportunity The presence of Microsoft Azure in EBDS’s tech stack enables promoting cloud-connected wireless solutions. Market devices and gateways that integrate with Azure IoT Hub and Edge, offer integration services, and support customers deploying remote telemetry and device management at scale.

Geographic Channel Expansion EBDS’s footprint in France, Belgium, Switzerland, other European markets and Africa offers expansion opportunities. Develop a channel partner program with regional distributors and system integrators, align GTM with partner brands, and tailor support to win new customers in targeted industries.

Turnkey Bundles Offer turnkey wireless infrastructure bundles for remote or harsh-site deployments, combining radios, antennas, WiFi-WiMa infrastructure, M2M gateways and software with professional services. Emphasize fast deployment, engineering support and ongoing service to win projects in energy, water, oil & gas, and transportation.