Growth through research Malling & Co recently appointed a new Head of Research and Partner, signaling a strategic emphasis on market intelligence and data-driven advisory services. This creates opportunities to offer advanced research support, market analysis, and cross-sell analytics-focused solutions.

Strong portfolio With a real estate portfolio valued around NOK 20 billion and multiple recent transactions, there is potential to propose portfolio optimization, asset management, and value-enhancement services to maximize returns for high-value properties.

Tech-enabled Adoption of modern tech stack including React, Google Tag Manager, Piwik PRO Core, and LinkedIn integrations suggests openness to digital solutions. Position offerings around PropTech, data dashboards, and CRM/marketing automation to improve client engagement and reporting.

Growth potential Revenue is in the mid-range for peers, indicating room for expansion through expanded services, strategic partnerships, and geographic or sector-focused advisory offerings to capture additional deal flow.

Industry positioning As a long-standing Norwegian real estate consulting group with a notable transaction history, target financial institutions, developers, and property owners for advisory, financing, and portfolio strategy engagements leveraging credibility and deal experience.