Event Revenue Leverage El Prado's strength as a tournament headquarters and banquet venue to drive event-driven revenue through corporate outings, weddings, and community gatherings, while cross-selling food, beverage, and merchandise.

Digital Commerce With Shopify and analytics tools in place, optimize online bookings, merchandise, and gift card sales; deploy targeted campaigns and remarketing to convert interest from tournaments and events into direct revenue.

Public Value Position as the Inland Empire value-driven golf destination to attract price-conscious players and local organizations with accessible championship courses, lessons, and flexible public access; build loyalty through local programs.

Local Partnerships Engage local businesses and hotels for cross-promotions, corporate passes, clinics, and sponsorships around events, leveraging the tournament director and event coordinator to coordinate partnerships.

Experience Upsell Promote bundled experiences around the course, such as private clinics, junior programs, and social events at the Café and Lounge to increase per-guest spend and return visits.