Targeted Campaign Expertise Electica specializes in data-driven targeting for political and value-driven organizations, leveraging GDPR-native methodologies that integrate voting history, demographic, and interest data. This focus indicates strong potential for partners or clients seeking sophisticated engagement tools and customized audience segmentation solutions.

Recent Campaign Success The company recently collaborated with Dignity on a high-profile campaign to influence legislative voting on Assisted Dying, demonstrating their ability to execute impactful advocacy campaigns in politically sensitive areas, which could appeal to organizations engaged in lobbying or social change efforts.

Technological Sophistication Electica employs advanced digital tools such as React, Google Tag Manager, and HTTP/3, highlighting a modern tech stack suited for scalable programmatic advertising and data analytics services, opening opportunities for technology upgrades or partnership in digital innovation.

Growth Potential With an estimated revenue between 10 and 25 million dollars and a relatively small team of under 50 employees, Electica presents a target for growth-stage collaborations, funding opportunities, or strategic partnerships to expand their market reach and service offerings.

Market Position Operating in the competitive IT services and consulting industry with a focus on advocacy and political campaigns, Electica's niche positioning suggests potential sales opportunities in political consultancy, campaign technology, and data services tailored for similar sectors.