Loyalty Program Expansion Elite Island Resorts recently launched its first-ever loyalty program, creating an opportunity to target repeat customers and increase customer lifetime value through targeted marketing, personalized offers, and exclusive perks.

Expansion Initiatives With the launch of Hammock Cove Resort and Spa in Antigua and ongoing expansion efforts, there is potential to upsell guests to newly opened properties and promote exclusive packages for their Caribbean vacations.

Diverse Experience Offerings The addition of fitness and mindfulness activities alongside their standard luxury accommodations provides avenues to promote wellness-focused travel packages to health-conscious travelers seeking relaxing and holistic experiences.

Strategic Partnerships Partnerships with organizations like the Archway Institute and Traverse Events highlight collaboration opportunities to reach niche markets, such as family-focused vacations or wellness retreats, expanding potential customer segments.

Market Positioning Active participation as a headline sponsor at events like the 2025 English Open pickleball tournament demonstrates engagement with sporting and recreational communities, presenting sales prospects aligned with active and leisure-focused travelers.